Objective Real Estate - About us
"Our Mission is your Objective"


Objective (noun) ambition, aspiration, design, intention, mark, mission, purpose, target.

Objective Real Estate is on the cutting edge of technology and we are able to get more buyers to view properties online than many other leading real estate companies. Statistics show that 90 percent of all buyers search the internet first before going out to look at a home. With our professional services, we can help you find what you are looking for in no time. We are your expert of choice for all your real estate needs.

Foreclosures and Bank Owned Properties, "REO's"


Objective Real Estate is a full-service asset management and disposition company in California. We provide banks with an effective marketing plan paired with a property supervision program to attain a firm sale at the best possible price. We work with some of the largest lending institutions in the country marketing and advertising REO properties.

As one of the leading technology based real estate firms in Southern California, we specialize in assisting homeowners through the process of a short sale and educating them of the foreclosure process.

Short Sales - Learn what questions to ask and exactly what they are.


A short sale is where a homeowner needs to sell their home due to hardship and the lender agrees to take less than the amount due on the loan.

Hardship can occur due to job loss, loss of income, relocation, death or injury, and anything related. It is our objective to assist you through the short sale process and help you work with the banks to get your home sold. Before entering into a short sale, we can help you consider alternative options that work best for you.

Southern California Real Estate Market - See what is going on!


Currently there is more inventory on the banks balance sheet than what is available for sale on the market. Many of the homes on the market today are short sales. What this means is it could take months for a short sale transaction to complete compared to a standard sale or bank owned property. This is causing multiple offers on homes often selling at the asking price or a little over.

The median home prices bases on what is for sale currently:

Riverside County: $285,068
Orange County: $883,672
Los Angeles County: $819,534
San Bernardino: $271,180